Objective

Develop a sturdy attractive permanent solution for the complete line of Goodyear wiper blades to display in Costco.

Goal

Create a visually stimulating display that is assembled without tools and can withstand an extreme amount of weight.

Solution

We delivered a “tool-free assembly” organized full pallet display that offers the customer a pleasant experience when determining the correct size wiper blades they need for their vehicle and locating them on the display. The completed displays were rolled out of our manufacturing facility in waves to Costco stores across the USA as well as overseas.

Echo PAS Floor Display

October 2011
12 Associates spent time with various customers at the annual GIE show. While reviewing display needs with Echo, they had the privilege of meeting and spending time with HGTV personality Ahmed Hassan. Ahmed’s outgoing personality and genuinely friendly demeanor was evident when he posed with Mike and Sharon (President and Vice President of 12 Associates) and their latest Echo PAS display.

ClearSounds

Objective:

To economically bundle six separate components into one clean and crisp case.

Goal:

Make this packaging solution both attractive and easy to understand the various components while coming in under budget.

Solution:

We created a unique corrugated carton with all the components safely packed into a foam-filled carrying case. This case clearly communicated its message by printing both the inside and outside of the piece to detail the components.